"Bespoke" is, admittedly, an old fashioned word. Most people have never heard it in conversation, nor do they know the meaning. So, why Bespoke? Why exhume a dead word, dust it off, and drag it into the modern age? How is it relevant to the spa industry?

Have you noticed the proliferation of nationwide spa and massage chains? There are a lot of things that are problematic about those places, but let's focus on how they short-change the consumer.

Any corporation has a vested interest in setting forth standard operating procedures for their employees. What that usually translates to is a very similar experience regardless of practitioner, city, or state. That's all very well and good, but what if you need special treatment, or extra time? There's very little room for innovation, and scheduling is usually pretty tight, so you may wind up feeling like you're being rushed out the door, when the whole reason you walked in the door was to feel pampered.

At Bespoke Spa, we aim to change that. As a smaller spa, we're able to provide the sort of personal, hand-tailored service that you deserve. Every experience is unique; nothing is cookie cutter.